Strategic marketing planning
We conduct a comprehensive process to outline your marketing goals and objectives, as well as develop a detailed plan to achieve them. It includes analysing the market, your competitors, understanding the target audience and creating strategies and tactics that align with the overall business goals.
We help you create or refresh your brand. It involves defining the brand identity, establishing a brand strategy, designing brand elements and effectively communicating the brand message to the target audience.
Market Positioning & Messaging
We help you establish a distinctive image and reputation for a product, brand, or company in the minds of the target audience. It is about defining how you want your offerings to be perceived relative to your competitors. Effective market positioning helps customers understand what makes a product or brand unique (USP’s) and why they should choose it over alternatives in the market.
Marketing automation/ CRM implementation
We Implement Customer Relationship Management (CRM) systems to manage an organization's interactions with current and future customers as well as implement marketing technology (MarTech) solutions to automate repetitive marketing tasks and processes. It allows you to streamline, automate, and measure marketing tasks and workflows, so they can increase operational efficiency and grow revenue faster.
Example CRM solutions: Salesforce Marketing Cloud, Salesforce Pardot, Salesforce Sales Cloud, Hubspot, Eloqua, Marketo, Monday.com CRM